Dynamic profiling of consumer behaviour
Upsell & Cross-sell Re-loads, Equipment, Voice, Data, Apps, VAS & service packs and bundles
Measure revenue upside generated
Trigger next best offer or ad in real time based on consumer actions
Introduce and sell new services like M-Wallet, M-Money, Game Subscriptions, Music Subscriptions, etc.
Auto-provision network elements
Generate incremental revenues from third party mobile ads (text, banner, coupons, & videos) via SMS, MMS, Web, Apps, etc.
Auto-provision back office systems
Library of market-proven templates
Track offer responses and ad performance
Massively scalable real time event processing of billions of transactions